Julietta Dexter:The Queen of Magnificence PR

On this episode I am joined by Julietta Dexter who’s the totally inspiring CEO and Founding father of The Communications Retailer. (Some of the profitable model constructing and communications corporations within the UK if not the world.)

TCS signify lots of the largest magnificence manufacturers that we all know and love and are behind all the things from a model’s sustainability messaging, to their story to the influencers and journalists who discuss them.

I needed to speak truthfully to Julietta about the way in which that magnificence merchandise are marketed and promoted. Throughout our dialog I query the luxurious journeys and presents which can be usually lavished on influencers and journalists…..can somebody be really impartial in a evaluation in the event that they really feel that they owe one thing to a model?

We additionally chat about how issues work at TCS and the way they’re flying the flag for change. They solely work with corporations which have sure values and ethics, have a Director of Goal, Duty and Sustainability and are on a mission to alter the way forward for the wonder trade for absolutely the higher.

This episode is a good perception into the steps that occur behind the scenes which can be usually essential in making us take that step in the direction of shopping for a product. It additionally reveals among the good that’s occurring within the magnificence trade because of a powerful lady with an unbelievable ethos for her enterprise.

In a while I chat by among the merchandise that I’ve been trialling this week…the nice and one which has confirmed to be a little bit of a let down.

Keep in mind to hitch our non-public Fb Neighborhood, Outspoken Magnificence Chatter. It is a fab place to hold on the dialog and in addition get some pretty magnificence ideas. xx

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