We Tried Dyson’s First-Ever Styling Merchandise on 4 Totally different Hair Sorts

In case you ask us, Dyson is the caviar of hair styling instruments. It would not get any extra luxurious than the modern and oh-so-viral Airwrap, which has been backed by a whole bunch of reviewers, editors, and content material creators. The hefty price ticket is the one factor between me and my future bouncy blowout, however perhaps not for lengthy. The model simply launched its first ever styling merchandise that promise all-day maintain and shine (even in excessive humidity).

Fancy packaging and tough-to-beat claims solely scratch the floor as to why the brand new merchandise have our consideration. Usually, in hair merchandise, the hero ingredient may be a peptide advanced or an fascinating humectant, however in fact, Dyson’s new Chitosan Pre-Fashion Cream and the Chitosan Submit-Fashion Serum stand out due to the model’s high-end engineered know-how. It is anchored by chitosan, a macromolecule derived from oyster mushrooms, and Dyson Triodetic know-how, which all sound costly and efficient in one of the simplest ways.

Forward, we unpack the brand new Dyson launches, and a group of Byrdie editors put the styling merchandise to the check amid the August humidity.

The Merchandise

2024 is the summer time of latest hair launches (howdy, Blake Brown, Start, and Fenty Hair), however Dyson getting into the styling product world is massive information. Having merchandise to pair with the Airwrap or Supersonic Hair Dryer is sensible, however better of all, the brand new Chitosan line can be utilized with or with out the model’s styling instruments. It is a terrific introductory path to the model, and if its expensive merchandise deterred you from attempting, the pre-and post-styling serums are beneath $60—which remains to be costly, however it’s a fraction of the Airwrap value. What’s extra, the Pre-Styling Hair Cream is available in 4 variants from mild to wealthy conditioning, tailor-made from straight to curly hair varieties.

The Formulation

Dyson’s Triodetic Expertise works with the chitosan ingredient to comfortably lock kinds in place with out leaving a crunchy or stiff texture behind. James Dyson, Founder and Chief Engineer mentioned within the press launch, “While another styling merchandise use easy polymers that stick the strands of hair collectively like glue, Dyson’s formulation work in another way. When utilized in Dyson Chitosan formulation, the advanced macromolecule helps create versatile bonds that help hair strand by strand, for 2x the maintain, with motion and shine.”

The Pre-Fashion Cream melts into a light-weight serum that situations and primes the hair earlier than being styled to refine pure shine whereas including moisturize to detract frizz. It additionally helps the hair maintain its fashion for longer. The Submit-Fashion Cream has an analogous serum really feel that holds, hydrates, and defines the form of the hair claiming as much as 12 hours of maintain. It is also protected to make use of on coloured and handled hair.

As talked about, there are 4 variants of the Pre-Fashion Cream for particular hair varieties: Straight to Wavy Hair, Gentle Conditioning; Straight to Wavy Hair, Wealthy Conditioning; Curly to Coily Hair, Gentle Conditioning; and Curly to Coily Hair, Wealthy Conditioning.

The Opinions

Olivia Hancock, editor

“As a fan of Dyson instruments just like the Supersonic Nural, I used to be intrigued by the model’s styling merchandise. I used the Curly to Coily Gentle Conditioning Pre-Fashion Cream and Submit-Fashion Serum on my most up-to-date wash day. After absorbing extra water with a microfiber towel, I utilized a beneficiant quantity of the Pre-Fashion Cream all through my curls. The formulation has a light-weight creamy texture, and it absorbs effortlessly into my hair. Instantly after utility, I seen that my curls seemed smoother and shinier. Most significantly, they seemed and felt conditioned. To make sure my curls lasted a number of days, I utilized a light-weight layer of gel to my hair earlier than utilizing my Supersonic Nural and diffuser attachment. The following day, I used the Submit-Fashion Serum to the touch up my curls. The silky serum makes a noticeable distinction as I might inform it decreased frizz, boosted shine, and additional enhanced the definition of my curls.” 

Adelaide Giesey, editor

“I selected the Straight to Wavy Wealthy Conditioning Pre-Fashion Cream formulation for my thick straight hair. After enjoying with a couple of iterations, I discovered that about 4-5 pumps of the product had been sufficient to coat my strands mid-length by way of the ends. Over the previous yr, I’ve habitually utilized a method cream on my damp hair post-shower. Nevertheless, some merchandise left my hair crunchy, greasy or weighed down. This product had none of these unintended effects. I like how the packaging ensures that you just get a exact dosing with every use! I discover that tremendous useful particularly for first-time customers. Whereas this was designed to be a pre-style remedy, I did use it earlier than letting my hair air dry and located that it nonetheless gave my strands additional shine and decreased frizz. 

“You actually cannot go unsuitable with the Submit-Fashion Cream. My most well-liked technique is massaging one pump into my palms, then raking my fingers by way of my hair (specializing in mid-length by way of ends) then smoothing my roots with no matter product is left over. It was a terrific final touch to solidify a blowout or a unfastened curl. There may be some forgiveness to this cream, so you do not have to fret about making use of an excessive amount of and ruining your fashion. I additionally went in with 2-3 pumps on days I needed a slicked-back look. This formulation undoubtedly helps prolong the lifetime of kinds, however would not exchange one thing like hairspray, for these of us who want excessive maintain.”

Jasmine Phillips, social editor

“On the subject of my wash-and-gos, I just about keep on with the identical styling routine. After cleaning and conditioning, I apply a gel and mousse to my hair earlier than sitting beneath my hooded dryer or utilizing my diffuser. Incorporating a brand new product is all the time a threat however I used to be pleasantly stunned by Dyson’s Pre-Fashion cream. I used it as a leave-in conditioner and it made my hair really feel additional tender and hydrated. I did add my different styling merchandise on prime for a stronger maintain and definition. The Submit-Fashion Serum is nice for touching up any curls that want a little bit additional shine and to cut back frizz.”

Bella Cacciatore, information editor

“I like a bouncy blowout, however I am normally left with a small halo of frizz that takes away from the full look. Nevertheless, after making use of about 4 dollops of the Pre-Styling Cream, I seen that my blowout seemed total sleeker and smoother. Additionally, my hair felt wonderful—by some means it was smoother and method softer than after I did not use warmth on it. I went with the Gentle Conditioning for straight and wavy hair, and it added moisture and shine with out weighing my hair down or including any crunch. I seen much less of a distinction after utilizing the Submit-Styling Cream, nevertheless it did really feel good and light-weight, and helped clean my hair again out on the second day.”