I’m a DIY nail girlie. I’ve been for so long as I can keep in mind, with a quick, involuntary break after I was about six (I spilled pink nail polish all around the white rest room tiles and was briefly banned from doing my very own manicures). And although I’ve been whipping up my very own nail artwork for about three many years, I’ve by no means fairly gotten a deal with on at-home gels. The polish is gloopy, the lights are clunky, and my unprofessional utility methods imply they don’t final any longer than an everyday manicure would. However on this month’s One to Watch honoree from Olive & June, I could have discovered a product that adjustments my tune.
Founder Sarah Gibson Tuttle’s mission for Olive & June has all the time been to show the final inhabitants how one can do their very own nails at dwelling. The model’s common nail polishes are a few of my favorites, its cuticle oil and polish remover pot have received a number of Better of Magnificence Awards, and this 12 months its long-lasting press-on nails received a Breakthrough Award. All that’s to say: The model is kind of good at this, and I used to be desperate to strive their newest try and carry the salon in my humble dwelling: the Olive & June Gel Mani System.
Meet the specialists:
On this story:
Overview
On a name that previewed this launch, Gibson Tuttle tells me that gel nails have all the time been on Olive & June’s roadmap, however she “needed to ensure everybody knew how one can paint their nails first.” With this equipment, the model aimed to create what Gibson Tuttle calls “drama-free gel:” long-lasting, much less more likely to trigger allergic response, straightforward to take away, and accessibly priced.
On October 24, after three years of growth, Olive & June launched its whole gel shebang: 28 gel polishes within the model’s best-selling shades, an all-in-one system that features every part you should do your personal gel mani at dwelling, and a soak-off equipment for removing.
Concerning the system
Anne Reigle, the vp of product growth at Olive & June, tells me that creating a system that works collectively was no straightforward process. “You primarily have 4 formulation: the peel off base, the gel base, the colour, and the topcoat, and you then even have the lamp,” she says. “We needed to be sure that all of these issues had been suitable with one another, and each time we tweaked one thing, we needed to retest it after which probably tweak different components of [the system].” Right here, a breakdown of how these elements all work within the closing product.
The Gel Nail Polish
As talked about, Olive & June is launching this new class with 28 of the model’s already-popular shades. This implies 21 opaque polishes in a really autumnal palette, three sheer shades, and 4 special-effects shades—all of which, the model may be very excited to say, are long-lasting (for as much as 21 days) and HEMA-free.
