In a serious second for the sweetness trade, NewBeauty en Español formally launched right this moment, simply in time to have fun Hispanic Heritage Month. This new platform isn’t simply concerning the newest merchandise and traits—it’s about celebrating Latin magnificence in a means that feels genuine, inclusive and rooted in our tradition. With every part from the newest procedures and must-have magnificence buys to expert-backed recommendation, NewBeauty en Español is about to be the final word vacation spot for all issues magnificence—pero en español.
The brand new website launches with an unique cowl story that includes Belinda Peregrín, the Mexican pop sensation and wonder icon who has impressed traits for years. Recognized for her daring type and simple affect, Belinda is the right face to introduce this recent, vibrant platform.
Skilled-Backed Recommendation
Nevertheless it’s not all concerning the star energy—NewBeauty en Español additionally brings critical experience to the desk. With contributions from prime Spanish-speaking docs and consultants from throughout the globe, the platform ensures that each article is correct, related and tailor-made to the distinctive magnificence wants of the Latinx neighborhood.
Amongst these board-certified consultants are dermatologists Dr. Sabrina Fabi, Dr. Noaleni Gonzales and Dr. Anna Chacon, in addition to plastic surgeons Dr. Rafael Couto and Dr. Onelio Garcia Jr. and endocrinologist Dr. Rocio Salas Whalen. They’re bringing their wealth of data to each article, ensuring readers have essentially the most correct and related details about the newest therapies and procedures. New York plastic surgeon Dr. Jeffrey S. Yager, who has spent 28 years completely targeted on Latin beauty surgical procedure, summed it up completely: “With NewBeauty en Español, there’s lastly acknowledgment of the significance of getting a trusted and correct supply for training and details about aesthetic surgical procedure in Spanish.”
This milestone launch wouldn’t have been attainable with out the help of Allergan Aesthetics, a key associate dedicated to championing the Latinx magnificence neighborhood. Mike Glaicar, CEO of NewBeauty, praised Allergan’s management, saying the corporate has been pivotal in guaranteeing this neighborhood has entry to high-quality aesthetic care. “NewBeauty en Español fills a present void out there, supplied trusted and credible aesthetic info, tailor-made particularly for the Latinx neighborhood,” he mentioned. “We’ve introduced collectively the very best of the very best by way of editorial expertise, doctor advisors, and trade consultants to create a platform that may deliver unimaginable worth to tens of millions of customers.”
A Highly effective Drive in Magnificence
The timing of this launch couldn’t be higher, because the Latinx neighborhood has emerged as a highly effective power within the magnificence trade, with their affect persevering with to rise. In accordance with Nielsen, Hispanic customers now make up 14.1 % of magnificence households and account for 16.4 % of whole magnificence spending. Not solely are Latinx customers spending extra on this class in comparison with non-Hispanic customers, however their contribution to greenback development can be outpacing that of different teams. As manufacturers more and more acknowledge this neighborhood’s influence, the way forward for the Latinx magnificence market seems brighter than ever.
This momentum is strictly what NewBeauty en Español goals to embrace. “It’s greater than only a magnificence platform; it’s a celebration of our tradition and a useful resource for our neighborhood,” mentioned Johanna Torres, Deputy Editor of NewBeauty en Español. “We’re devoted to offering content material that resonates with our viewers, mixing conventional magnificence knowledge with trendy developments to empower people of their magnificence journeys.”
Able to dive in? Head to NewBeautyenEspanol.com to discover the newest in magnificence, wellness and extra.
¡Bienvenidos a una nueva period de belleza!