I Made £100k By Renting Out My Wardrobe On Hurr – This is How You Can Too

Rental style has solely boomed since its inception – and undoubtedly, has change into the go-to possibility for a lot of eco-conscious wedding ceremony company – however the rising reputation of guilt-free wear-once outfitting has additionally introduced with it one other welcome bonus: that’s, the power to truly earn cash (and tons of it) from our personal wardrobes.

In reality, many have discovered monetary freedom they’d by no means dreamed of by such platforms. It is actually the expertise of Kelly Keogh, who has change into one of many UK’s high rental lenders by way of style rental app Hurr – having thus far remodeled £100,000 by loaning out her wardrobe. Chatting with GLAMOUR, she describes her rental service as her “enterprise and full time job” – and as a mom, says it has given her the power to work flexibly in a method she by no means might earlier than.

“For so long as I can keep in mind, I’ve spent my cash on style,” she says. “It was my old flame. The important thing driver for all of my first jobs was to have the ability to purchase the garments that I needed – however again then, the vast majority of these purchases have been typically forgotten as rapidly as they arrived.”

“After I first heard about rental, it was a lightbulb second – abruptly, the entire issues I’d coveted in magazines for years have been inside my finances, and objects that I already owned might make me some cash once I wasn’t sporting them. So in 2021, after having my second little one, I listed my first two Rixo clothes – a black velvet embroidered mini [that has since been rented over 20 times], and a inexperienced and pink backless magnificence that I’d worn as a bridesmaid. Inside days, the bookings got here in.

“For the primary time ever, I might see that my love of style was a real alternative for monetary empowerment. Having beforehand had a profession in promoting, I used to be at residence with two below two on the time – and the chance felt so thrilling.”

For those who deal with rental style as a enterprise alternative, there’s real course of and curation behind every merchandise. “I began to rigorously reinvest the cash that I made on different items, and crucially, I thought-about any new purchases I made in a method that I’d by no means finished earlier than,” she says. “Do I really want this? Will I put on it a number of instances? Will others wish to put on it too? Do I adore it greater than something comparable I already personal, and is it totally different sufficient? If it doesn’t tick all of those containers – however the burning want to put on it even as soon as remains to be there – rental is the reply. For a recovering quick style shopaholic, to abruptly cease and suppose like this was a revelation.”

“I’d dreamt of getting a style boutique as a child, however I had by no means imagined that the rigorously chosen and treasured objects inside my wardrobe would change into that dream. Or that the beloved items I personal could be worn on my own, my associates, and hundreds of different wonderful ladies. It is so beautiful whenever you get somebody telling you that you simply helped them to really feel one of the best that they’ve felt in years. And seeing somebody type one thing that you simply personal in a completely totally different method actually does strengthen the need to put on your objects much more.”