Because the world tuned in to witness the breathtaking moments of the Olympic and Paralympic Video games Paris 2024, I used to be full of immense pleasure reflecting on Cisco’s function in making NBCUniversal’s presentation of the occasion a monumental success. Our longstanding partnership with NBCU, spanning over a decade, showcases the unbelievable prospects that emerge when innovation and collaboration come collectively on the world’s greatest stage.
It’s a monumental effort that requires sturdy and dependable community infrastructure, and that’s the place Cisco is available in.
The Energy of Networks
Networks are the lifelines that hold companies related and operations working easily. From dwell broadcasts to real-time streaming, each facet of the viewing expertise is determined by a dependable and safe community. And in terms of networks, the world depends on Cisco.
This yr, NBCU introduced greater than 7,000 hours of programming throughout linear and digital platforms, together with 5,000 hours streaming on NBC Sports activities’ digital platforms. An enormous leap from 16 years in the past, when NBCU broadcast 2,200 hours of video for the Olympic Video games Beijing 2008. This unprecedented protection is made doable partly by Cisco’s cutting-edge community options, which guarantee seamless and high-quality supply of content material to thousands and thousands of viewers.
A Decade of Partnership and Innovation
Our collaboration with NBCUniversal has at all times been about extra than simply expertise; it’s about creating unforgettable experiences. For over ten years, now we have labored collectively to revolutionize sports activities broadcasting. Our joint efforts have introduced improvements to life that set new requirements within the trade. This partnership demonstrates how shared imaginative and prescient and experience can ship distinctive outcomes, making certain that each viewer in the USA enjoys unparalleled protection of the Olympic & Paralympic Video games.
Our work with NBCUniversal extends past simply expertise deployment. It’s about making certain that each viewer experiences the magic of this spectacular occasion with the readability, reliability, and immediacy they count on. From the behind-the-scenes operations on the Worldwide Broadcast Middle (IBC) in Paris to the viewer’s front room, our expertise is a key enabler of the presentation of this world occasion in the USA. This yr’s occasion
was not only a showcase of athletic prowess but in addition a testomony to the unbelievable developments in broadcasting expertise and connectivity.
A Milestone Second: The Debut of Gold Zone
The Gold Zone whip-around present on Peacock can be an ideal instance of how our collaboration with NBCU continues to evolve, bringing new and thrilling methods to have interaction with the Olympic & Paralympic Video games. One of many highlights of this yr’s protection was the debut of Gold Zone—a widely-acclaimed each day present that introduced followers nearer to the motion than ever earlier than, guiding viewers by means of one of the best and most compelling moments. With as much as 40 occasions occurring concurrently in the course of the Paris Video games, Gold Zone introduced viewers with can’t-miss motion, providing essentially the most complete and all-encompassing dwell whip-around protection of any Olympic & Paralympic Video games up to now.
Trying Again and Marching Forward
As we rejoice the achievements of athletes from all over the world and marvel on the technological developments that deliver their tales to life, I’m proud to rejoice Cisco on the forefront of innovation and connecting folks to sport all over the world and what’s forward inside the Olympic and Paralympic Motion.
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