I Tried Cult Gaia’s First-Ever Fragrances



One of the best half about perfume is that its a complete vibe, from the best way it might probably rework your temper to the way it appears in your vainness. The bottle is sort of as vital because the juice inside! Chances are high you possibly can most likely title a handful of iconic perfume bottles: the star-shaped Angel, Chanel No. 5’s traditional sq., Jean Paul Gaultier’s bodyforms, Carolina Herrera’s excessive heel-shaped Good Lady lineup, and Dior’s fruit-inspired Poison bottles all come to thoughts. 

After we heard that Cult Gaia, the style model identified for its daring, inventive, dynamic purses, was getting into the perfume world, we knew the bottles have been going to be attractive—and we have been proper! The model simply dropped three luxurious scents within the coolest U-shaped bottles that may undoubtedly seem like an objet d’artwork in your dresser.

Forward, every part you want to know in regards to the attractive new fragrances, plus my trustworthy overview.

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The Fragrances

Every of the three scents was impressed by a Farsi phrase that’s significant to Cult Gaia’s founder and inventive director, Jasmin Larian Hekmat. In keeping with the model, every scent connects to the pure world and is a steadiness of laborious and smooth sensorial parts, AKA woods paired with florals. 

Mast, which is available in a vivid emerald inexperienced bottle with an identical marbled high, was impressed by the Farsi phrase for “intoxicating ecstasy.” Zan, in fairly rose pink, was impressed by the phrase for “lady,” and Noor, in a sheer white, comes from the phrase for “gentle.” Each displays their namesake differently, however the three additionally really feel like a cohesive assortment and a sensible method for Cult Gaia to start its foray into the perfume world.

My Evaluate

The bottles are attractive, after all, however the scents inside are whole crowd-pleasers too—distinctive sufficient to enchantment to extra seasoned fragheads, however welcoming to newbies who’ve an concept of what they like and are on the lookout for a extra elevated model of their favourite recent, spicy, or floral scents.

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Mast immediately conjures up visions of a tropical trip the place you don’t have anything in your agenda however solar, sand, and some blended cocktails consumed beachside. It opens with a vibrant combo of zesty inexperienced bergamot and creamy coconut that feels recent and welcoming, drying down right into a surprisingly earthy coronary heart of vetiver and woods earlier than ending in a whisper-soft musk notice. It’s tropical with out smelling like sunscreen, and it begs you to return nearer, just like the scent of your lover’s heat pores and skin after a day within the solar. For those who usually love a beachy scent, Mast must be your high choose. I’d put on it with a flowing inexperienced maxidress and many jewellery, plus considered one of Cult Gaia’s signature bamboo baggage.

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Zan sparkles with a spicy pink pepper and cardamom combo on the high, lightening up a musk, cedarwood, and incense coronary heart with a lighthearted contact. Zan is unquestionably on the more energizing aspect of spicy, so it will be simply as straightforward to put on within the hotter months as it will likely be all through fall and winter. On my pores and skin, it lingered for a number of hours and dried all the way down to a beautiful smooth woody musk. Whereas it’s nonetheless sundress season, I’d like to put on Zan with a super-soft ivory cashmere sweater and get a whiff of it on the sleeve after just a few hours. 

Cult Gaia


Noor is as ethereal as its bottle suggests, however it isn’t afraid to go deeper. The scent opens with a beautiful rose intensified with a contact of black pepper, then develops right into a vetiver and lavender center. The rose returns on the drydown, stress-free into a luxurious heat. Noor is a good way to tiptoe into the numerous sides of the rose; whereas this scent would by no means be categorized as heavy or cloying, it’s a darker, extra advanced tackle the flower. I’d pair this with a monochromatic outfit in vibrant, crisp white or wealthy chocolate brown for max distinction.



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